Hello, I’m Drishti.
I am a product and program management professional. I build bridges between ideas and execution, turning product visions into strategic roadmaps that drive results. With a focus on turning ideas into reality, I lead initiatives that create value, foster innovation, and achieve strategic business goals.
My journey into the world of product and project management began with a simple yet powerful idea: the belief that technology can transform lives. As I pursued a degree in Computer Science, I became fascinated by how data, creativity, and user needs could come together to create impactful solutions. This passion led me to take on leadership roles, where I discovered my love for managing cross-functional teams and driving projects from concept to completion. Today, I am a Certified Scrum Product Owner (CSPO®) and Certified Associate in Project Management (CAPM®).
During my time at AIESEC, I had the privilege of leading a global marketing team across B2B and B2C products, managing teams in both Mumbai and Singapore. I learned the importance of understanding market needs, stakeholder engagement, and the power of innovative strategies to deliver measurable results.
Now, as I pursue my Master of Science in Engineering Management at USC, my journey continues. I’m working on projects like Postura, a smart mirror that uses AI to enhance posture, and Stylr, a wardrobe assistant powered by augmented reality. Each project challenges me to think strategically and focus on user-centered design. I’m excited to continue building products that create real impact, and I’m eager to see where this journey takes me next.
About Me
Outside of work, I enjoy playing pool and find great excitement in escape rooms. I’m also passionate about giving back to the community and volunteering to make a positive impact on people’s lives.
Interests
Certified Scrum Product Owner (CSPO)
This certification is from the Scrum Alliance. I gained expertise in prioritizing product backlogs, aligning business goals with customer needs, and driving cross-functional teams using Agile principles to deliver high-value products efficiently.
Certifications
Certified Associate in Project Management (CAPM)
This certification is from the Project Management Institute (PMI). I mastered project planning and delivery, ensuring goal alignment and timely execution using Agile and Scrum methodologies, and strategic stakeholder engagement throughout the project lifecycle.
Projects
A collection of personal and university projects, where I’ve applied product development and project management principles to develop creative and practical solutions.
Experiences
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Led a cross-functional B2C and B2B product marketing team of 20, managing 15+ events and launching a Squarespace web page that led to 12% increase in lead generation for cross-cultural exchange programs, for a company with over $90 M in annual revenue.
Drove stakeholder engagement using innovative product marketing strategies, achieving a 300% increase in university contracts.
Organized two large-scale conferences (200+ attendees), enhancing the organization’s market presence and user engagement.
Collaborated on global product strategy for international student exchange programs, leading to successful cross-functional teamwork increasing market penetration by 400% and business goals.
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Led a global team of 5 to execute targeted social media strategies, boosting program visibility and increasing web traffic by 30%.
Collaborated with cross-functional product teams to design and launch campaigns that drove a 15% engagement boost.
Mentored team members in content creation and data analysis, improving team performance by 50%, resulting in timely delivery of marketing campaigns across channels.
Managed product-centric social media strategies, aligning with business goals and increasing user growth by 9%.